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Eight sneaker freaks bring you a collection of kicks inspired by their lives and times in the modern metropolis known as the Motor City.

The Creators


A few weeks ago eight creators from Detroit came to talk with us. Their message was clear:  Detroit wasn’t getting a fair shake. We invited them to take the Sneaker-lab wheel, and create a collection to tell the their story, and the story of the place they call home:  area code 313.